Thursday, April 25, 2013

Marketing Public Relations Jobs


The demand for marketing public relations jobs is stipulated to rise by a whopping 20% by the end of the current financial year. If you have a good command over English and/or any other foreign language, a good sense of communication and are smart, then you should go for marketing PR work.

There are many ways to get jobs in the world of public relations. Virtually 90% of the corporate industry is surviving on a strong PR network. The sooner you get to work in this field, the better will it be for you.

If for instance, you are a newbie, then the best way to start in the business will be through an internship. Internships are great. They allow you to gain on-the-job experience and are very beneficial for later jobs. You can get hold of an internship through your college placement cell or alumni.

But what if you are already in this career and are looking for something new? Well, in that case, our article is here to help.

Mid Career

Once you get into a job in the field, it becomes difficult to get a new job. This is why you need to have a smashing resume to bowl out your future employers. What you need in addition to this is a conscious assessment of who you are, what your goals are and how far you are from them.

Success will kiss your feet if you:

• Stick to your niche. Marketing Public relations work is different from PR in health care. In the current economic situation, change of field is not advised.

• In Marketing PR jobs, it is the best that you inform your employers about your career goals, specifically if there is a vacancy in a higher post and you are interested in that. Do not expect them to know everything by magic. This is the world of PR and if you are late, somebody else might grab the offer.

• The more you participate in public relations with your industry peers, professional counterparts and professional associations, the better you have. This is called networking. Go to after hour’s dinner parties and professional gatherings. A well known face gets an upper hand in marketing PR employment.

• It always helps to know more about your field. Go for membership in other professional associations of marketing even if you have a PRSA membership.

• In case of marketing public relations jobs, desperation will be of no avail. So it is no use applying for positions if you are overqualified for them.

Senior Level

If you are looking for a change in your current job, a change in your resume is also essential. It does not help to define yourself with respect to the previous job title. Resume of this kind should reflect your management expertise.

Remove entry level non-essential jobs; concentrate on presenting the “senior level skills” that have been instrumental in your learning since the last few designations. For senior professionals, it should be mentioned that due to the current status of post recession, they might have to face a change of field. Well, change is good. You can try your hands in new fields at this time.

Marketing public relations have a sparkling growth estimate once the recession is fully over, so watch out.

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