Saturday, March 23, 2013

Increase Automotive Sales and Community Visibility with Motorlot CarDealers SEO



The traditional media market has been exhausted by car dealers. TV, radio, print and billboards have been tried and some have more success than others. The next market of focus is the vast online world. Google rankings, local SEO, check-ins from FourSquare, Groupon, Facebook, Twitter are all hot buzzwords. But how do you monetize your efforts online and see sales and your bottom line grow? With MotorLot SEO managed local search engine optimization.

If we searched online for your dealership right now, what would we find? Would you have a listing in Google? How about Google Places? Would their be reviews on your dealership? A Facebook Fan page or Twitter account? If you are most dealers, you would see little presence online. How to change that and dominate your local market? A targeted SEO managed campaign.

Do you know how many of your customers search for information online before coming to your dealership? 20%? 40%? Try 80%! Yes, 80% of all your customers are searching online for their dream car. Where will they buy it from? A great looking, targeted auto dealer site with great reviews of course!

How do these smart online customers find your dealership? With MotorLot search engine optimization services we do a number of things to raise your rankings. First, we analyze your website and look for any obvious changes that will help you be found. We then turn our attention to a local listing with Google, Yahoo and Bing. Blogs, directories and other links are focused on to bring credibility to your auto dealership. We focus on keywords like Ford, Chevrolet, Camaro, Escalade; keywords that your buyers are searching for. Finally, we track and optimize where your buyers are coming from, what they are looking at and what information and call to action converts that online bystander to a buyer.

In the next decade you cannot afford to lack a presence online. Be ahead of your competition and target your local buyers. Your marketing dollars have never been spent so wisely. For the first time, you’ll be able to track where your buyers are coming from and how to do more of those actions! Manage your online visibility and skyrocket sales with MotorLot SEO!

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